Wren Loyalty vs Smile.io and hosted loyalty apps
Smile.io’s help center says it no longer supports WooCommerce. Other loyalty apps charge monthly, often around $199 a month once you need VIP tiers. Wren Loyalty runs inside your store for a yearly fee.
| Wren Loyalty | WooCommerce Points and Rewards | YITH Points and Rewards | WPLoyalty | |
|---|---|---|---|---|
| Price for 1 site | $49/yr | $179/yr | $139.99/yr | $105/yr |
| Free version on WordPress.org | Yes | No | Closed | Yes |
| Works with the Cart and Checkout blocks | Yes | Yes | Not stated | Yes |
| VIP tiers | Pro | No | Yes | Yes |
| Referral rewards | Pro | No | Yes | Yes |
| Birthday points | Pro | No | Yes | Yes |
| Unlimited-site license | $179/yr | Not offered | Not listed | Not listed |
Competitor prices are list prices for one site per year, checked on vendor pages in October 2026. Features change; check each vendor before buying.
Cost
At $199 a month, a loyalty app costs $2,388 a year. Wren Loyalty Pro with tiers is $49 a year for one store. There are no per-order or per-member fees.
Your data stays in your store
Points live in your WooCommerce database. Nothing is sent to an outside service, and you can export every transaction as CSV.
What you give up
Hosted apps include things like branded widgets on every page and email campaign tools. Wren Loyalty focuses on the program itself and works with the email tools you already use.
Switching from your loyalty app
Install Wren Loyalty while your loyalty app is still active, open WooCommerce → Loyalty → Import & tools, preview, and import. Balances come across once; your old data is never changed. Then deactivate your loyalty app. Read the import guide.
Try it next to your loyalty app
The free version runs a full program, and the importer brings your customers’ balances with you.